It’s difficult to please everyone. The most successful products please a core group of people that are committed to your brand and product. Others are along for the ride for various reasons—they like the way…
Browsing CategoryStrategy
The post-decentralized organization, Part 2
The challenge with continued decentralization is that eventually there will be no organization. It will consist of a dispersed field of points. It’s not chaotic because I presume that people are at least connected through…
Stop spending money on marketing
A well-crafted product or service doesn’t need to be marketed because people are talking about it. Put your money into design instead. This will enable you to figure out how to better serve your customers.