Apple has just acquired a German company, SensoMotoric Instruments, that specializes in the process of eye tracking technology. It has become apparent that eye tracking is an excellent way to measure how successful a website…
Posts TaggedStrategy
Constant growth is driven by constant evolution
This week was the 20th anniversary of Amazon’s IPO. If you had $1000 invested then, it would now be worth $638,000. That’s an astounding amount of money considering their humble roots as a bookseller….
Not everything needs to be on-demand
Mobility would be nice to have available at any moment, depending on where I want to go. However, I live in the city and I can get around most places on foot or on…
A creative advantage is a strategic advantage
Building a design-driven culture is easier said than done, especially when a company is accustomed to doing business in other ways. Getting people to adjust to new ways of seeing, thinking, and doing can work…
Slowing down will shift your perspective
I stopped pedaling and began to coast down the hill as I felt gravity takeover. The road began to narrow as I accelerated and the trees turned into a green blur on the edge of…
Giving form and taking control
It’s tough to move on and leave the past behind, but that’s how you move forward. The patterns, tools, and processes that got you to this point are not the same as those that will…