Business architecture creates a bridge between business strategy and execution. Developing a successful business strategy requires a different way of seeing. 

The architecture of business is about creating alignment. In this model, all aspects of a business are linked. It helps the components of a business work together to achieve a company’s purpose.

One must learn to perceive the whole and understand the implication of one’s actions. It starts with a company knowing itself: where it is working, where it has chosen not to work, how the parts of a business are arranged, and how work flows.